Cupra representative model

Seat's rebellious performance arm

Cupra

Cupra was spun out of SEAT as a standalone performance and design brand with copper accents, sharper chassis tuning and a fast-growing EV range.

Country
Spain
Group
Volkswagen Group
Founded
2018
Headquarters
Martorell

Known for

  • Copper styling
  • Sharp chassis
  • Barcelona design
  • Fast-growing EV line

Ownership & structure

Part of SEAT within Volkswagen Group.

Cupra model line-up5 lines

Name & badge guide

“Cupra” is the manufacturer; each heading below is a model family or a grouped set of closely related models. Engine, battery, trim and regional badges can vary without indicating a new generation.

Cupra Formentor — SUV / Crossover

Formentor

Seg J

SUV / Crossover · SUV / Crossover

Crossover coupe, the brand's signature model.

Current or recent production · market dependentCurrent
Cupra Leon — Hatchback

Leon

Seg C

Hatchback · Compact / Small Family

Hot hatch and estate on the Golf platform.

Current or recent production · market dependentCurrent
Cupra Born — Electric

Born

Seg C

Electric · Compact / Small Family

Electric hatchback based on VW's MEB platform.

Current or recent production · market dependentCurrent
Cupra Tavascan — Electric

Tavascan

Seg J

Electric · SUV / Crossover

Electric SUV coupe.

Current or recent production · market dependentCurrent
Cupra Terramar — SUV / Crossover

Terramar

Seg J

SUV / Crossover · SUV / Crossover

Mid-size hybrid SUV.

Current or recent production · market dependentCurrent

Comparing shortlists? Read how segments map to real-world size and price.