Chery's premium division
Exeed
Exeed is Chery's upmarket brand, offering roomy, tech-heavy crossovers aimed at Chinese buyers moving up from mainstream badges.
- Country
- China
- Group
- Chery
- Founded
- 2017
- Headquarters
- Wuhu
Known for
- Premium interiors
- Kunpeng powertrains
- Large screens
- Export push
Ownership & structure
Owned by Chery Automobile.
Exeed model line-up4 lines
Name & badge guide
“Exeed” is the manufacturer; each heading below is a model family or a grouped set of closely related models. Engine, battery, trim and regional badges can vary without indicating a new generation.
TXL
Seg JSUV / Crossover · SUV / Crossover
Mid-size premium crossover.
Current or recent production · market dependentCurrent
VX
Seg JSUV / Crossover · SUV / Crossover
Six or seven-seat flagship SUV.
Current or recent production · market dependentCurrent
Sterra ES
Seg EElectric · Executive / Full-size
Electric executive sedan.
Current or recent production · market dependentCurrent
Sterra ET
Seg JElectric · SUV / Crossover
Electric and extended-range SUV.
Historic production; years vary by marketDiscontinued
Comparing shortlists? Read how segments map to real-world size and price.